CEO and founder of Lingohub. Envisioning a multilingual digital world. Email me if you have questions about how Lingohub can help you take your products global.

Helmut Industry Updates 0 Comments

Underestimated Languages – Opportunities for your Global Business

Common Sense Advisory’s (CSA) latest research shows that global businesses primary translate into the most profitable languages concerning the online-accessible gross domestic product (GDP). However, they state that those businesses are missing out on great opportunities I’d like to focus on in this blog post. Missing out on Opportunities Besides English, Chinese, German, French and Spanish are most frequently supported …

How to create content for multilingual software

CEO and founder of Lingohub. Envisioning a multilingual digital world. Email me if you have questions about how Lingohub can help you take your products global.

Helmut Industry Updates 0 Comments

7 Tips on how to create Content for multilingual Software

English has long been the single most widely used language in the digital world. Yet almost 54% of all online content is written in English, but it’s about to change. More and more companies realize the potential of localization and localized products are on the rise. One major pain point that still keeps business off localization is that translating content can …

Why English-only content just won't cut it anymore

CEO and founder of Lingohub. Envisioning a multilingual digital world. Email me if you have questions about how Lingohub can help you take your products global.

Helmut Industry Updates 0 Comments

Why English-only Content just won’t cut it anymore

English has long been the lingua franca of the web. It’s long been sufficient to provide English-only content in order to communicate with a high proportion of Internet users. Nonetheless, the online community is changing and becoming more and more diverse imposing requirements on global businesses. This blog post dives into the online language world and shows why English-only content …

How to localize mobile apps on a tight budget

CEO and founder of Lingohub. Envisioning a multilingual digital world. Email me if you have questions about how Lingohub can help you take your products global.

Helmut Industry Updates 0 Comments

How to localize Mobile Apps on a tight Budget

The number of languages to address the majority of the global internet population increases steadily. To reach 90% of the world’s internet population you need to support 13 languages in 2001, 21 languages in 2013, 25 languages in 2015, and 48 languages by 2020. Businesses have realized the necessity and importance of localization. However, startups are still inhibited by high …

What Brexit means for European Startups

CEO and founder of Lingohub. Envisioning a multilingual digital world. Email me if you have questions about how Lingohub can help you take your products global.

Helmut Industry Updates 0 Comments

What the Brexit means for European Startups

Country borders vanish on the Internet, however local regulations for doing business remain online. In line with the Brexit voting, where Britons decided to leave the European Union, new regulations will apply for U.K. Disadvantages of competition are likely to arise as Great Britain diverges from the EU. European entrepreneurs will be challenged as accessing 64 million British customers will …

CEO and founder of Lingohub. Envisioning a multilingual digital world. Email me if you have questions about how Lingohub can help you take your products global.

Helmut Industry Updates 0 Comments

2014 internet trends report: Main takeaways for localization

The analysts at Kleiner Perkins have published their latest report on internet trends 2014. Mary Meeker has compiled a set of really impressive and insightful numbers that guide business decision makers and strategists. Flipping through the slides, I wanted to pick out those I found most relevant to those considering international strategies for their products. First of, we notice that …

CEO and founder of Lingohub. Envisioning a multilingual digital world. Email me if you have questions about how Lingohub can help you take your products global.

Helmut Industry Updates 0 Comments

Continuous Translation

What is continuous translation? Product managers know that one thing that costs money is when there are major interruptions in the product cycle. Similar experiences can be made in the publishing business or any office context, when you have media discontinuity, which the beautiful German word “Medienbruch” describes even more fittingly, meaning content is changed from one format to the …

localisation

CEO and founder of Lingohub. Envisioning a multilingual digital world. Email me if you have questions about how Lingohub can help you take your products global.

Helmut Industry Updates 0 Comments

Market entry and localization – Did someone say trust?

Listening to presentations the other week that included a Dutch start-up aiding Dutch companies in their expansion to Germany, a few thoughts shot through my head. With all the bureaucracy and local regulations, why aren’t there more companies specializing in these services? At least I haven’t heard of too many. Additionally, I was wondering what entailed market entry specifically. The …

localisation

CEO and founder of Lingohub. Envisioning a multilingual digital world. Email me if you have questions about how Lingohub can help you take your products global.

Helmut Industry Updates 1 Comment

Rolling back the race to the bottom in commercial translation

In a very interesting blog post, Kevin Lossner correctly addresses a very central aspect of the translation business today. He laments a downward spiral in quality – he calls it “a race to the bottom” – on many translation jobs portals and the less successful attempts at providing yet another of that kind to fix what’s wrong. We recommend you …

CEO and founder of Lingohub. Envisioning a multilingual digital world. Email me if you have questions about how Lingohub can help you take your products global.

Helmut Industry Updates 0 Comments

A picture is worth 1000 misunderstandings

New markets are opening up throughout the world and businesses are trying to tap into these markets with their products and services. However, one of the greatest faux pas that businesses may experience is that they will create a compelling design or photograph the perfect image that will fail. While this image will be designed to entice customers into purchasing a …