In one of our previous Marketing Spotlight article, we discussed the vast potential Indian app market has. There are more than 20 official languages in India, and a thousand languages actively in use, while half a billion of mobile users actively contribute to a masterful revenue each year. Your competition is aware of it and if you are ready to …
Get inspired with these 4 TED talks on the evolution of languages
Where do all languages come from? What makes a language real? Why should we preserve traditional alphabets and why should we make up new words? Get your boost of inspiration and dive into the magical evolution of language with these four inspirational TED and TEDx Talks. Why are these 32 symbols found in ancient caves all over Europe? Genevieve von …
Market Spotlight: Join the race for India’s app market
In the Market Spotlight series, we will research the opportunities and challenges of new, emerging and overlooked markets. We will mainly focus on app markets and how to win them over with your product. So far, we visited China and Brazil, and today, we take a look at the land of a thousand languages – India. India – a galaxy …
Market Spotlight: Crash Course on China’s app ecosystem
Lingohub’s crash course on China’s app ecosystem. Find out what the most popular apps are, who’s your competition, and why localizing for Chinese market is a wise thing to do.
Why your 21st-century software has to be fluent in Emoji
Emojis are considered the new universal and the first truly digital language. One thing is for sure – they are here to stay and they are shaping the digital industry. Here’s how.
Why Your Translations Can’t Yet be Fully Automated
This guest blog post has been brought to you by Kayleigh Alexandra from MicroStartups. There’s no denying that the rise of automation has achieved some incredible things. It’s similarly inarguable that machine learning in the translation field is making major strides. For example, semantic mapping is already widely in use and there is every chance that the coming years will …
How dual alphabets can define your product
The first step to successful localization of your product is choosing the right language. The second step is choosing the right alphabet or writing script.
Pluralization (p11n) – the many of plurals
This article explains pluralization and problems that developers might have when translating plural forms between languages, while providing possible solutions.
Market Spotlight: Do you have what it takes to make it in Brazil?
What is Market Spotlight series all about? In the Market Spotlight series, we research new, emerging and overlooked markets. Our first post in the series was about China and the opportunities its market offers to app developers. Now, we turn our spotlight on the land of football, carnivals and the home of the Amazon. Welcome to Brazil. Get in line …
Market Spotlight: Why China is already the Next Big Thing
Our new blog series: Market Spotlight In the Market Spotlight series, we will research the opportunities and challenges of new, emerging and overlooked markets. We will mainly focus on app markets and how to win them over with your product. Our first post in the series will shed a light on China. The puzzle: Where is that Chinese localization? The Chinese …